We continue our business development studies today from where we left off last week. Last week we began the study on branding, examining the philosophical and conceptual framework of branding as a discipline. We traced the origin of the word, “logo” to Logos and looked at the historical context of Logos. We established that Jesus Read more about Business Development (Part 5): Creating a Brand Name[…]
We began this business sermon series with an examination of the business mindset. Then we looked at resource planning and risk analysis. Last week we took business lessons from the famous Parable of Talents. To read the previous posts from this business series please go to www.myilluminare.com. Today we’re going to begin to look at Read more about Business Development (Part 4): Branding[…]
Let me begin this morning by thanking most profoundly the General Overseer of Victory International Church, Bishop Taiwo Adelakun for giving me the honour to come and share with this gathering. It is always a privilege to share the ideas and intelligences of Almighty God. Nothing titillates me like the intelligence and wisdom of God. Read more about Prophecy is History[…]
Let me begin this morning by thanking the leadership of Foursquare Gospel Church, Gbagada Zone for inviting me to speak at this Conference of the shapers of tomorrow. Today, we’re going to be talking about branding. Among other things we’re going to learn how to brand ourselves to achieve leverage. That’s actually the easy part. Read more about Brand Power, Brand Leverage, Brand Dynamics (Personal Branding towards greater heights)[…]
I want to begin this morning by thanking Pastor Godman Akinlabi for giving me the opportunity to speak to the elevated. In less than three years, this ministry has garnered significant goodwill and brand mileage. And this was without resort to the employ of notorious and questionable ministerial means. The Church is quietly but steadily Read more about 7 Kilograms of Thought, One Man Named Adam and Sundry Business Knowledge (Part 1)[…]